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Fig. 07 — In the fieldPractical applications
Four areas where a well-designed prompt structure directly changes the quality of the result.
Marketing
Personalised content, campaign variants, trend analysis — always specifying tone, audience and output format.
“For SME HR directors, on LinkedIn, 80 words max.”
Development
Generation, review, debugging. Specify → generate → test → fix limits regressions.
Provide the expected tests before the implementation.
Research
Source synthesis, comparison of viewpoints; allow the model to flag uncertainty.
Separate sourced facts from hypotheses.
Ideation
Wide brainstorming, then self-consistency to spot recurring ideas.
10 “unfiltered” ideas, then a feasibility ranking.
- Anthropic — Prompting guidePractical cases by task type.
- OpenAI — Prompt engineeringPrompt examples by use case.